MCM

MCM is repositioning with the premium 'Moc Chau Creamery' brand to resolve product overlap with parent Vinamilk (VNM), aiming to enter the southern market and modern retail channels. The strategy includes a visual overhaul and distribution expansion, with early success in securing shelf space at Lotte and Coop Mart.

Vinamilk (VNM) reported Q1 2026 net profit of VND 2,458 billion, up 54.9% YoY, on revenue of VND 16,149 billion (+24.6%). The beat was driven by domestic channel restructuring and a Jordan-based logistics bypass of the Hormuz Strait, which protected Middle East exports. The company has already completed 25% of its full-year profit target.

Moc Chau Milk (MCM) posted Q1 2026 net revenue of 741.6B VND and net profit of 80.1B VND, a 67.7% year-over-year increase, completing over 33% of its full-year profit target. The results reflect strong cost management and supply chain optimization, positioning the company for continued growth in Vietnam's competitive dairy sector.